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集团介绍(Group Introduction)
鹭珂鸶国际集团是一家集服饰、美容、传媒、娱乐、网络一体化综合运营的现代化大型品牌运营集团。 鹭珂鸶国际集团业务遍布世界众多地区,并在德国、日本、韩国、新加坡等国设有多家分支机构。
鹭珂鸶国际集团旗下的广州市鹭珂鸶服饰有限公司,是一家经营男士内衣、休闲服饰的综合性服饰公司。作为国际知名品牌,LOOKSEE(鹭珂鸶)创造性地提出了“大内衣”的文化概念,倡导“不同场合穿不同内裤”的新锐主张,旗下现已拥有“内衣营”、“运动营”、“家居营”三大阵营和一个特色“情侣款”,构成定位精准的
“ 3+1 ”
立体产品线,其所涵盖的16大经典系列产品已经深入人心,1000多个时尚款式和不断研发的新品满足越来越多人的不同搭配需要。
从1998年开设了中国第一家男士内衣专卖店,到2003年中国首个男士内衣加盟连锁专卖系统建立,LOOKSEE(鹭珂鸶)拥有遍及全国的销售终端近千家和10多万的VIP会员,LOOKSEE(鹭珂鸶)已成为中国男士内衣行业的强势品牌、时尚内衣领域的领导品牌、男士内衣时装化的倡导者。
LOOKSEE(鹭珂鸶)男士内衣专卖店遍布中国大陆大中城市以及海外市场,目前已成为中国最具特色的男士内衣连锁专卖品牌。2004年LOOKSEE(鹭珂鸶)荣膺“中国内衣行业十佳品牌”,是唯一入选的男士品牌;2006年被授予“中国最佳男士品牌”称号;2007年LOOKSEE(鹭珂鸶)“凤凰展翅”泳裤荣获中国人文奥运旅游纪念品设计大赛的“最具人文特色金奖”,总裁李志广先生在钓鱼台国宾馆接受国家领导人颁奖。同年,LOOKSEE(鹭珂鸶)代表男士内衣行业强劲上榜超级权威媒体——中央电视台(CCTV),开启了男士内衣上榜CCTV之先河。2009年LOOKSEE(鹭珂鸶)作为惟一男士内衣协办单位斥资百万进驻深圳国际品牌内衣展览会,并联合广东省纺织协会共同发布了《中国男士内衣行业时尚标准》,被媒体盛赞为男士内衣行业时尚标准缔造者……
LOOKSEE(鹭珂鸶)致力打造的“健康、时尚”的男士内衣文化正受到越来越多消费者的认可与尊崇。雄厚的研发能力,紧跟时尚潮流的科技创新,以及与多家世界知名企业的长期战略合作,使得LOOKSEE(鹭珂鸶)的产品研发一直处于国内男士内衣领先水平。近年来从韩国、法国、德国引进的特色面料,以及LOOKSEE(鹭珂鸶)精良的制作工艺和时尚的款式赢得了市场的广泛关注。未来,LOOKSEE(鹭珂鸶)将带着“中国最具特色男士内衣品牌”的桂冠与责任感,驰骋于国际舞台,打造出一个具有东方民族特色的国际男士内衣品牌。
LOOKSEE International Group (Hong Kong) is an enterprise with business in clothing, beauty, media, entertainment and network. Its business is all around Its business is all around in many parts of the world and has many branches in Germany, Japan, Korea, Singapore and other countries.
Guangzhou LOOKSEE Dress Co. Ltd is a subsidiary company of LOOKSEE International Group. Men's underwear, casual wear are the main business of it. As a famous international brand, LOOKSEE is designed only for those well taste gentlemen. It is the precursor for fashionable man underwear and has 16 classical series, more than 1000 styles of wearings. Nowadays, LOOKSEE has become the most characteristic brand for man’s underwear in the field of the Chinese franchise chainstores. It is also remarked as "The Most Favourable Brand For Men In China".
LOOKSEE (鹭珂鸶) opened China's first men's underwear store in 1998 and created China's first men's underwear franchising system in 2003.LOOKSEE (鹭珂鸶) has a sales network throughout the country nearly a thousand and more than 10 million VIP Member, and it has become China's men's underwear industry, strong brand, the leading brand in the field of fashion underwear, men's underwear fashion-oriented advocates.
LOOKSEE (鹭珂鸶) Men's underwear store in mainland China cities and overseas markets, has become China's most unique proprietary chain of men's underwear brand.In 2004 LOOKSEE (鹭珂鸶) was awarded "China Top Ten Brands underwear industry," is the only man selected brand,In 2006 was awarded the "Best Men's Brand" title;2007 LOOKSEE (鹭珂鸶) "Phoenix Pre-employment Training" swimming trunks won China's Olympics tourist souvenirs Design Competition of "the greatest cultural characteristics of Gold Award".President, Mr. Li Zhiguang state leaders at the Diaoyutai State Guesthouse to accept award.In the same year, LOOKSEE (鹭珂鸶) on behalf of men's underwear industry, super-strong chart authoritative media - China Central Television (CCTV), opened the first of its kind men's underwear chart CCTV.2009 LOOKSEE (鹭珂鸶) as the only men's underwear co-invested one million units stationed in Shenzhen International Brand Underwear Fair, and the Joint Guangdong Province Textile Association jointly issued the "China Men's underwear fashion industry standards" by the media hailed as a stylish men's underwear industry, Standard founder.
LOOKSEE (鹭珂鸶) is committed to creating a "healthy and fashionable" men underwear culture ,is being more and more recognition and respect of consumers.With strong Research and development capabilities,keep up the trend of fashion technology innovation and a number of world-renowned companies long-term strategic cooperation,LOOKSEE has been in the domestic leading level in product development of men's underwear.In recent years,the distinctive fabrics which imported from South Korea, France, Germany,also feature superior craftsmanship and fashion style has won widespread attention in the market.in future, LOOKSEE (鹭珂鸶) will come to "China's most unique men's underwear brand" of the title and responsibility, galloping on the international stage, to create a nation with a unique international male oriental underwear brand.